Design experience is about people not things. To build a better design experience, a programmer must shift their focus away from the technology and what it can do, and toward the user and what they will want, need or expect it to do. The less technical the users of the software or web page being developed are, the easier it[…]
Humans are visual creatures. Consequently, corporate logos, branding and packaging design are incredibly important components of a thriving business. Effective, attractive corporate design elements are instantly recognizable, and they convey more than a company or brand name; these elements must also represent the psychological, emotional and functional information that their distributor wishes to convey. Business cards are a crucial element[…]
If you’ve got what it takes to join the graphic design marathon, then it is a great challenge and opportunity for you to start and eventually establish a freelance graphic design business. As a freelance graphic designer, you can work in various physical environments and conditions. You can work as part of an in-house team of designers, or as a[…]
The Internet age has brought about new needs and skill sets necessary for the success of companies throughout the world. Now that we can buy almost anything we want online instead of going to the store, web designers are being forced to ensure that products are described clearly on their pages, and the same is true for companies that offer[…]
Website typography has become an art over the last decade as the Internet has grown in popularity, rising from a captivating tool to an essential daily resource. Web designers have been forced to adapt and to make their content not just informative and topic-related, but to look appealing as well. In this article I will share seven tips for improving[…]
Mobile phones are becoming more and more prevalent among people living in all parts of the world today. This small device has become so ubiquitous that service provider companies are vying with each other to offer the best and fastest services. It is estimated that more than two and a half billion around the world have access to mobile phones[…]
An effective web page design can complement a company and its products, services and goals, but an ineffective web design can have the opposite effect ten-fold. Difficult and unorganized web page designs, or sites that simply do a poor job of explaining goals and desires can frustrate audiences and lead them elsewhere. Captivating and addressing the audience in a user[…]
Freelancing is one of the most sought after career choices today because of the flexibility and convenience that comes with it. One can earn money from the comfort of one’s home without ever having to step out of the house. There is also reduced transportation needs because you do not have to commute to work daily and you can be free[…]
As a rule of thumb there are several key factors that logo designers should bear in mind if their logos are to be a success. Even the best designers suffer from creativity block on occasion. If you keep the following tips in mind, ideas will be set in motion and channeled in the right direction to create an effective logo.[…]
People have a habit of holding Apple up as an example of business and technological excellence, and for good reason. Apple has gone from being the cult choice to being the No. 1 option for handheld devices, from smartphones to tablets. Now it has even re-emerged as a major contender for laptops, thanks to its PowerBook line. But one element[…]
