Creative Elevator Ads That Will Amaze You
0Marketing campaigns are all about creativity. You will probably agree with me that no one really pays attention to ordinary ideas anymore, in other words, regular ads have become unnoticeable for most of us. The focus has now shifted to creative campaigns that can either use unique ideas on a regular medium, such as billboards and posters, or use an unusual medium, such as elevators to promote a product or idea.
Elevator ads merge a creative idea with an unexpected medium, it is exceptional to see ads on the elevators in stores. These types of ads rely on using the doors of elevators as well as the cabin to form the final ad that is expected to deliver the message of the marketing campaign to the viewer. The amazing thing is that people in elevators usually do not do anything, but wait to reach their desired floor. The time between pushing the elevator button and reaching the floor is a suitable time to attract the attention of consumers to your ad.
These few seconds are when the creative director needs to deliver the idea, and the viewer should be able to get the idea during this small period. Therefore, elevator ads should be very direct, creative, or even shocking, as we will see in the examples below. For instance, you will see ads that trick the viewer that there is an extension in the elevator, while some other ideas focus on weight loss and the issue of being overweight. I hope you will like these creative elevator ad ideas, and do not forget to share with us which idea you think is the most creative.