10 Best Online Tools to Double Your Creative Business Output
0Whichever business niche you’re in, there’s no denying how difficult it is to stay competitive in this day and age.
No matter how much you follow the business models guide, to stay on top, you need to continually outperform the competition in every field – improve customer satisfaction, boost lead generation and conversion, and on the whole – offer a better customer experience. All without losing sight of your core business.
It’s expected that over 89% of companies will compete specifically on CX, showing just how important it is to start improving it immediately.
While this would’ve been difficult enough to achieve just a few years ago, today, we have access to various tools and software that can make this all much easier.
So, if you need to boost your creative business output to draw more customers in, and improve your retention rates and CX, take a look at these innovative tools that will help you get there.
ProProfs Lead Quiz
ProProfs is primarily a learning management system software designed for schools and corporate training. However, it’s packed with numerous useful features that can improve your customer experience.
Namely, lead generation quizzes.
Lead quizzes are the simplest, yet one of the most effective ways to include gamification in your marketing strategy and improve your CX.
With the use of this software, you can create online quizzes for lead generation in mere minutes, then immediately deploy them on your website or across social media channels.
Although it might seem difficult to develop your own online quizzes for lead generation, all you need is a bit of creativity, and this intuitive software will take care of the rest. ProProfs even offers free lead quizzes that you can make use of.
Lead generation quizzes are the type of interactive and engaging content that grabs attention. As a matter of fact, over 81% of marketers agree that it’s the most effective content for grabbing user attention.
So, if you need easy to create, shareable content that attracts a wide audience, lead quizzes are the way to go.
Marketo
Marketo is a comprehensive marketing automation solution that can ensure that your lead quizzes, engaging videos, and informative content reach your target audiences.
This cloud-based software can help you establish an automated marketing funnel, ensuring all your bases are covered – from creating brand awareness to promoting brand advocacy among your customers.
It helps you to automate and streamline the entire marketing process to improve efficiency and efficacy. Some of its more popular features include:
- Lead management
- Mobile marketing
- Email marketing
- Customer base marketing
- Consumer marketing
You can mix and match these features and customize them for your own needs. You can get all these features together in an integrated platform, purchase them bundled, or separately.
Marketing automation is crucial for the success of today’s businesses because it allows you to save time, money, and effort, all while reaching a much larger consumer base.
If you want to focus your efforts on improving your creative business output, you’ll need to streamline and automate the more tedious tasks, and this is where software such as Marketo comes in quite handy.
Unbounce
Over 97% of consumers look up businesses online before deciding whether they should purchase products/services from them.
This shows just how important it is to have your own company website, even if you don’t have an online business.
And when creating your own website, you’ll need to pay very close attention to your landing pages. Your landing pages are the first thing that your visitors and potential customers will see, and you have to make them count.
Normally, businesses would hire web designers to develop their landing pages, but not every business owner can afford this.
And this is where Unbounce comes into play.
Unbounce provides landing page services that aim to make it easier for users to develop their own landing pages, even without previous coding knowledge.
It has a user-friendly interface and almost no learning curve, making it easy to get accustomed to. Landing pages can be easily customized and published, and all popups, CTAs, and ads will appear in a timely manner to enhance the user experience. You can try their service for free using our Unbounce coupon code.
GetMailBird
GetMailBird is a Windows 10 email client that’s designed to help you manage and control various email accounts from a single platform.
This allows you to streamline your email marketing efforts and improve your response rates.
The software primarily allows you to sync all your accounts, emails, and contacts into a unified inbox where you can easily access them all.
From there, you can easily deploy your new email marketing campaigns and ensure that you’ve reached all your qualified leads and customers.
The unified inbox will also allow you to see all customer queries and questions, which will speed up your response rates and ensure that you’ve left no customer hanging.
For the best results, this software can be integrated with built-in apps such as Twitter, Facebook, Asana, etc.
Rebrandly
When trying to improve the overall customer experience, every minute detail counts. The speed of your landing page, your response rates, the font you use in your lead quizzes, and even your URLs.
And Rebrandly is a piece of software that’s designed to help you perfect your URLs.
Its primary functions are to track, brand, and share short URLs under your customized, authentic domain name.
While this seems like an unimportant detail, it can actually drive your website traffic, improve customer experience, and boost your brand awareness.
A custom, short URL is easier to remember and appears more trustworthy, so your target audience will be more likely to click on it and visit your page.
Besides allowing you to customize your URLs and domain name, Rebrandly also makes it easier to track page performance. The URL will be stored in your dashboard, and you’ll be able to measure and analyze its performance metrics from there.
SproutSocial
Just like it’s crucial to have your own company website to stay competitive, it’s also essential to have your own business social media accounts.
But what you need to keep in mind is that your social media accounts have to be constantly managed. You cannot just create a company account and leave it be.
You need to stay active, communicate with your followers, and keep them engaged. Otherwise, you’ll appear uninterested and unprofessional.
To keep social media management easier and more streamlined, you can take advantage of SproutSocial.
It’s a comprehensive social media management tool that boasts numerous useful features that will improve your social media presence.
With this tool, you can create and automate a content posting schedule for each of your social media accounts. You can monitor your content engagement levels, analyze your performance metrics, use social listening to uncover trends, and perfect your marketing strategy, and more.
Cirrus Insight
Cirrus Insight is a sales productivity platform that will enable you to speed up the lead generation and conversion process from your own inbox.
As an Outlook and Gmail plugin, it’s integrated into your email account. It allows you to track email and attachment open rates, set follow-up reminders for just the right time, personalize your email templates, schedule meetings, and more.
It’s easily integrated with Salesforce, which will allow you to edit all contacts and events and add new data to your Salesforce account without leaving your inbox.
Ucraft
We’ve discussed the importance of creating a perfect landing page that converts leads, but if you need to develop a whole website from scratch, you can make use of Ucraft.
Whether you need to create an eCommerce store, a simple online portfolio, or a full-blown responsive website, this tool will help you out.
It has a “drag and drop” function, which allows you to create a comprehensive website without any programming or coding experience.
It’s intuitive, allows you to customize and optimize almost every aspect of your website, design logos, accept payments, and optimize your site for mobile viewing.
Snowball
Snowball is a unique platform that can help you simplify crowdfunding and fundraising. Whether you’re a nonprofit organization, or you want to support a charitable cause, you can use this platform to streamline the fundraising process.
Your supporters will be able to text you their donations, they can be ticketed in advance, or they can donate with just a couple of taps on your website.
You’ll be able to keep track of the donations, easily connect your bank account, and analyze the performance of your fundraising events to learn where you can improve.
Snowball is the fastest way to organize fundraising events, and you’ll be able to use it to support a cause you care about and encourage your customers and supporters to do the same.
Lumen5
Lastly, if you want to unleash your creativity and connect with your target audiences, the easiest way to do it is through video content.
It’s expected that by 2022, online videos will make up over 82% of all internet traffic. Videos are already the most popular type of content among consumers, so you can use them to spread brand awareness.
With a tool such as Lumen5, you’ll be able to create videos specifically designed for consumption on social media, and you won’t need to invest hours into editing.
Lumen5 is powered by AI technology, which enables you to convert text, such as blogs or tutorials, into a video.
All you’ll need to do is create a storyboard, put your existing content into a suitable layout, and add music and visuals.
It’s user-friendly with almost no learning curve, so you’ll be able to start publishing your videos and boosting your marketing campaign in no time.
The Bottom Line
Once you have the proper tools in place that help you streamline processes and simplify tasks, you’ll be able to double your creative efforts and focus on improving your business.
The tools mentioned above are designed to help you ensure a superior customer experience, which will make your business stand out from the competition and outperform it.